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B.S. in Marketing and Sales

Marketing and sales professionals are vital to numerous industries and businesses across the U.S. and the world. The Bachelor of Science in Marketing and Sales will equip you with vital skills in marketing and sales including problem-solving, decision-making, and critical thinking that are necessary to grow companies.

Program Focus

Advertising, branding, market research, sales, and digital marketing including social media

CCU's marketing program coursework is designed to develop marketing skills, including marketing plans and marketing strategies for creating advertising campaigns through a variety of ways such as social media marketing, analyzing consumer behavior, and conducting marketing research.

Fundamental core business courses within this marketing degree program mirror the American Marketing Association body of knowledge, but they also incorporate a biblical worldview and scriptural principles into each subject area. In all marketing classes — both core marketing courses and electives, an emphasis is placed on involving you with real-world problems that will advance your ability to make ethical business decisions from a Christian worldview in your marketing and sales career.

    • 120 credit hours (30 in major core)
    • Courses are taken one at a time and are typically completed in five-week blocks
    • CCU's generous transfer credit policies help you accelerate your degree
    • Program fundamentals align with the American Marketing Association
    • One graduate-level course can be applied to an MBA degree at CCU
    • Accredited by the Higher Learning Commission
Course Catalog
Tuition & Fees

Benefits of Marketing and Sales Bachelor Degree

  • The bachelor's in Marketing and Sales program is designed for adult students who are busy with work and family commitments.
  • 100% online marketing and sales classes.
  • Small class sizes encourage individualized learning and networking.
  • Students have direct access to professors who are also sales and marketing professionals in a variety of fields, including public relations, international marketing, and professional sales.

Jobs with a Marketing and Sales degree

The Marketing and Sales bachelor's degree program will help prepare you for obtainable careers with a marketing and sales degree in various platforms, from major organizations and even international businesses to small ventures like nonprofits, and applies to virtually any industry. Marketing and sales graduates can explore opportunities including entry-level positions such as internships to mid-level positions including:

  • Marketing Manager
  • Advertising and Promotions Manager
  • Market Research Analyst/Data Analysis
  • Sales Managers
  • Sales Operations
The Bureau of Labor Statistics estimates that employment for advertising, promotions, and marketing managers will grow 10% from 2021-2031.

Obtaining an online bachelor's degree can also prepare you for advanced degrees, which can help with future specializations and advanced career paths. At CCU, graduates with a Bachelor's in Marketing and Sales may transfer one graduate-level course into our online MBA program.

If you're interested in higher education to accelerate your marketing career and would like to learn more about CCU's enrollment process and marketing major options, marketing degree programs, or pricing, fill out the Request Info form on this page.

Marketing and Sales Related Programs

State Exclusions for Online Students

Colorado Christian University is required by the U.S. Department of Education to be in compliance with state laws regarding where we can offer distance and/or online education. The College of Adult and Graduate Studies at Colorado Christian University offers courses to online students in all states with some exceptions for specific academic programs.

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